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  • How A Tiny 10 Year Old Girl Can Throw A 20 Stone Man - 3 Key Lessons In The Gentle Art Of Business Success  

    by Debbie Jenkins

    Half my immediate family trained in Judo and excelled in
    competition. I was always fascinated by the way in which
    my younger brother and sister (who were small for their age)
    were able to throw much bigger opponents with seemingly
    little effort.

    I remember vividly watching a training session where my
    sister easily threw another student flat on his back. What
    staggered me though was the size of the student.

    He was huge.

    But she didn't strain or struggle. She simply appeared
    to step calmly backwards as he approached and let him fall
    over her in a big circle to land flat on his back.

    I was amazed and by the look on his face so was he.

    You may be mistaken in thinking he was going easy on her,
    but he wasn't. There was something in the way she
    reacted to his movement which gave her this enormous
    power.

    Something in the technique she used that enabled her
    to lift a 20 stone man off the ground and plant
    him flat on his back.

    I'm now going to share her secret with you
    with ideas for applying these principles
    to your own business...

    Dr. Jigoro Kano, the founder of Judo devised a
    theory known as "kazushi" which essentially means,
    "Using a minimum amount of strength, it is possible
    to throw your opponent if you force him off
    balance by breaking his posture."

    Kazushi (unbalancing your opponent) is effectively promoting
    the idea of "Minimum Effort - Maximum Impact". Which, by no
    coincidence, happens to be the key concept behind Lean
    Marketing.

    This understanding of Kazushi is what gave my
    10 year-old sister the power and belief she needed
    to throw the 20 stone man.

    She yielded to his forward momentum and put her foot in a
    position low enough to act as a lever which had the effect
    of
    disturbing his balance with the full force of his own
    momentum and weight behind it.

    In other words she harnessed all 20 stone of
    his weight, combined it with her own and used
    it all against him!

    So How Do You Use Kazushi In Your Business?

    Key #1 - Balance
    Jim Rohn once said, "The same wind blows on us all, what
    matters is the set of the sail." You need to make balanced,
    reasoned decisions to be most efficient.

    This means you need to realise the harmony in all parts of
    your business. It's no good chasing new business if you
    ignore the clients you already have. There's no point in
    striving for financial success at the cost of your health,
    friends and fun.

    Balanced thinking also means the ability to put things in
    perspective. Small problems affect us all. It's when we see
    these small things as big that we get carried away and can
    over-react.

    Key #2 - Momentum
    I talk a lot about using pain and gain as a motivator.
    This is essentially a tool for creating momentum. But
    momentum without a direction is waste.

    Make sure you have vivid, powerful goals. Keep your end in
    mind and be willing to go with the flow and will of others
    where necessary so that your outcome can still be realised.

    Don't tackle problems head on but guide people in a
    direction that is mutually beneficial. Argument and conflict
    is wasteful and should be avoided where possible.

    Pace people. Show them you understand them. Then guide them
    and allow their own momentum to do the rest.

    Don't get carried away pursuing things that do not lead to
    your desired outcome - otherwise your momentum may be the
    very thing that trips you up.

    Key #3 Leverage
    By recognising levers you'll be able to harness the power of
    momentum and make it your own. Effectively harnessing energy
    in the same way that a sail on a boat uses the wind to make
    it move.

    Knowing where and when to take action and understanding that
    the little adjustments and small things can make the big
    difference will give you unlimited power.

    Gain support. Ask for favours. Use your network. Make other
    people's time and money work for you and them simultaneously
    and you'll achieve a lot more a lot sooner and with a lot
    less effort.

    As the saying goes: "If you give enough people what they
    want - they'll help you to get what you want too."

    About the Author

    4 Out Of 5 Small Businesses Go Bust
    Inside 5 Years! Finally - A Guaranteed
    Way To Make Sure You're Not One Of Them...
    http://www.leanmarketing.co.uk/toolbooks







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